Production log 1

My idea had  got quite a bit of positive feedback from my peers. My idea consisted of 3 friends getting into a shootout emphasizing how guns are bad and this amplifies the lyrics of the song as the song is called "Put down that gun". However I could not go onto making anything more of my idea as my partner Damanjyot had a song which was completely opposite to mine menaing there was no way to merge our two ideas therefore we finally both decided to go with Damanjyot's song and idea.

The song (Changing times- Shauntia Toussaint) has a calming tone to it and we chose to go with an idea of a girl walking down the street  looking quite surreal and us capturing peolpes genuine reactions to her. This makes the video into a documentary style video and we had gotten inspiration from "Waiting all night - Rudimental" as that had a documentary feel to it.

This week we learnt about Digipaks and Magazine ads and we had found what to actually look for when analyzing them and knowing how to analyse them. We also learnt how to analyse music videos in more depth and how our ideas are getting influenced by these ideas. We also learnt about how synergy is incorporated across the artists' products and videos which ultimately creates a brand for them.