Sunday, 19 October 2014

Production log 2

This week my partner and I had done the focus group. This was where we asked a range of questions to 7 girls. These questions were not just any questions; they revolved around our ideas on what we should do when making our music video. We had around 8 questions and they were quite open questions therefore we could get detailed answers from our peers. These questions helped us realize what was good and bad about our idea and what we need to change and just generally to see if our idea appeals to our target audience. 

From this focus group I had gotten a lot of feedback which was a really good thing; however there was a lot of criticism on our idea. I chose to look at this in a positive light and I took on board their criticism. They did say positive things about the dong and our idea gave them a template for their ideas that they suggested but throughout the focus group they used the theme of the song is jazzy and this helped us think about what we need to improve on.

In the end we decided to completely change the idea that we had. We took everything they said on board and we took it apart and analysed it. From this we thought of a new idea and we stuck to it. Personally I think the new idea is really good but it requires a lot of commitment and hard work. 



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